We have all seen advertisements containing various grammatical errors.
These errors may be entertaining, but they aren’t selling anything. Grammatical mistakes make you look incompetent. They don’t instill trust in you, and it is embarrassing for the company. So why are these issues so prevalent in advertising (especially small business advertising)?
The number one reason is that business owners are too busy. If left to write their own copy on ads, it usually isn’t effective or pretty.
The whole point of advertising is to communicate with your audience. There is no point sending out poor communication which makes you appear less than competent.
Take the time to read, proof read and allow the experts at Tri-Win to check your work!