So, you are sending out a direct mail piece, and want to increase your response?
Try any of these helpful tips:
Mail a bulky or soft sided package, that obviously has a mysterious enclosure. It begs to be opened. Bulky enclosures like pen-and-pad mailings drew double the response of flat enclosures of equal perceived value, so they say.
Put a yellow sticker on the envelope: With such saying as – Review sample…… Submitted to … Your help is needed and will be greatly appreciated.
Include a sample. Firms have sent actual roof tiles. Carpet tiles. Industrial absorbent cloths
Contact Tri-Win Direct Mail Services for more ideas on what’s effective in your industry.